Our support for Zoé4life: a cause close to our hearts
Our commitment to society.
For many years, our company has been actively supporting initiatives and projects that have a positive impact on society. Whether through charitable actions or partnerships with local associations, we strive to make a meaningful contribution to causes that resonate deeply with us. Among these commitments, our support for Zoé4life stands out due to its importance and alignment with our values.
Zoé4life: a story of courage and dedication
The Zoé4life association was founded in the spring of 2013 when Zoé faced yet another relapse of neuroblastoma. The initial goal was to raise the necessary funds for a last-chance treatment available abroad. Tragically, it was too late to save Zoé, who passed away just two days before her fifth birthday in October of the same year. However, her story did not end there. Her family chose to transform their grief into a fight against pediatric cancer by continuing the mission of Zoé4life to support children with cancer, their families and to advance research.
The objectives of Zoé4life1 are clear and impactful:
- Providing financial support to families with a child affected by cancer.
- Supporting and accelerating research on pediatric cancer.
- Funding projects designed for children undergoing treatment.
- Raising public awareness about childhood cancer and the challenges related to treatment.
These goals deeply resonate with our own values of solidarity, community engagement, and social responsibility. This alignment of values has motivated us to support this association.
Concrete and compassionate engagement
"Personally, I was deeply moved by Natalie Guignard, Zoé’s mother, when she presented this association in December 2016. The way she transformed this tragedy into a magnificent fight is truly inspiring," comments Candice Vogt, our CSR Manager. Inspired by her story and her determination to turn personal tragedy into a collective battle against childhood cancer, we decided to actively support this cause.
Since then, our commitment has remained unwavering. Every year, we participate in the "Zoé challenge", a group activity (orienteering, charity run, walk) combined with a fundraising event for the association. This year again, we strengthened our support by taking part in RunDay4life, a charity race aimed at raising funds for children with cancer.
We firmly believe that our actions must have a significant impact. By supporting Zoé4life, we not only aim to provide financial assistance but also to raise awareness and mobilize others around this cause. This commitment allows us to stay true to our values of mutual aid and solidarity while addressing the concerns of our employees.
Integration into our CSR strategy
Our support for Zoé4life fits perfectly into our broader Corporate Social Responsibility (CSR) strategy. We believe that our social commitment must be both local and sustainable. That is why we strive to maintain a loyal and ongoing support for causes that have a real impact on our community. We not only aim to provide immediate assistance but also to contribute to long-term change.
Corporate Social Responsibility
Having a positive impact on all our stakeholders by taking genuine action is what drives us.
1 Source: Our goals, Zoé4life
